Exploring Finding Criteria Of New Zealand Whey
Arla Foods Ingredients launches its 'Pure Dairy' campaign for the clean-label trend. Pic: Arla Foods Ingredients Arla Foods Ingredients has launched a “Pure Dairy” campaign focusing on its Nutrilac dairy ingredients in an effort to capture mounting consumer demand for clean-label dairy products. Nutrilac ingredients are made from whey protein extracted from milk produced by grass-fed cows treated without hormones and antibiotics, the company said. More than 80% of US consumers and 70% of UK consumers are looking to avoid foods with additives and artificial ingredients in favor of fewer, more natural ingredients, according to a Mintel consumer survey. In addition, 34% of EU consumers said they would “never” buy food with GMO ingredients. Among consumers in France, Italy, Spain, and Poland, nearly 30% prefer to buy dairy drinks that are non-GMO. “Many consumers today look twice when choosing which dairy products to buy from the local store,” Torben Jensen, senior category ma